If you want to sell more than you ever thought possible

BRAIN GLUE could be one of the most important skills you ever learn.

"This is one of the most powerful
persuasion books I've ever experienced!"

- Jack Canfield, coauthor of the blockbuster "Chicken Soup for the Soul®" Series,

author of The Success Principles, and 60 other bestsellers

In just a few minutes, you will learn how to use the psychology of neuroscience to boost the selling power and conversion of your products, ads, emails,
social media posts, and marketing.

Make a Fortune Off Your Product By
Giving It a "Sticky" Name or Slogan.
Here’s How…

Watch This Video

Watch Video

Yes, "sticky" sells more


“Clearly, one of the most valuable persuasion books I have ever experienced.

From the moment I picked it up, I didn’t want to put it down.

I’m giving copies of this book to my entire team.

This should be required reading for anyone in business.

Frankly, if you’re trying to impress or sell anyone and you don’t know this, I believe you may have a massive disadvantage. That’s how powerful this book is.”

- Jack Canfield, Coauthor of the blockbuster "Chicken Soup for the Soul" ® Series

"Valuable Far Beyond What I Expected…”

“One of the most important marketing books you will ever read!"

- Mike Scotto, Former Div. Director of Marketing, JCPenney, and SCORE Advisory Council

See a lot more awards and testimonials below

Why BRAIN GLUE™ Has Become Popular

With So Many Marketers

Do you have an idea or product that you want to sell, or that you want to sell more of?

If yes, then learning BRAIN GLUE could be one of the most important skills you develop.

BRAIN GLUE shows you how to “light the fire of desire in your buyer” by activating the brain triggers in your prospects that make it easier to get them to say YES to your ideas and to buy your products.

Look at all these blockbuster product and business names – where sales skyrocketed far beyond what everyone expected, simply because their names and pitches activated the brain triggers of their audiences.

Look at All the Breakthrough Products That Used
BRAIN GLUE-Related Power Tools

  • Gorilla Glue

  • Chips Ahoy Cookies

  • Head & Shoulders Shampoo

  • MailChimp

  • GoDaddy

  • World of Warcraft

  • Hooters

  • Zoom

  • LegalZoom

  • Regina – It rhymes with fun.

  • Eggo

  • Baby Ruth

  • Famous Amos Cookies

  • Rocky Road Ice Cream

  • Best Buy

  • Apple Computer

  • Apple CarPlay

  • Pop-Tarts

  • Chicken Soup for the Soul

  • The Lawn Mower Shaver

  • Morton Salt – When it rains it pours.

  • Dunkin’ Donuts

  • Virgin Airways

  • TikTok

  • Hula Hoop

  • Build-A-Bear

  • Porta-Potty

  • Big Ass Fans

  • Freakonomics

  • Naked Juice

  • Snoop Dogg

  • The Vagina Monologues

  • New Pig Corporation

  • Blu Emu

  • In-N-Out Burgers

  • Red Bull

  • Pooper Scooper

  • Marilyn Monroe

Do you want a product name or pitch that ultra-generates results,
just like these do?

This is the reason so many marketers and business owners are
getting the BRAIN GLUE book and videos.

To turn their ideas and products into income blockbusters.

Look at how many people suddenly became wealthy by simply changing the names of their products and sales pitches.

Like these…


    simply by changing the title of his book.


    by coming up with a wacky name for their product.


    with the help of a single word.


    without spending a dime on advertising or social media.

And more!!!

Here’s why BRAIN GLUE works so well.

The brain’s natural triggers activate the emotion centers of your audience’s brains, where decisions are made, making it much easier to get people to say YES to your
ideas and to buy your products.

That’s why so many marketers and business owners are standing in line to
learn BRAIN GLUE, the first and only book and program that teaches you how to create emotionally powerful product names, slogans and sales pitches that often multiply your income far beyond what you ever expected.

Famous People Like Jack Canfield

Are Also Loving BRAIN GLUE

Jack sold more than a billion dollars worth of Chicken Soup for the Soul® books, and
more than 60 other bestsellers.

So, he doesn’t need me telling him how to sell.

And yet, he’s fallen in love with BRAIN GLUE so much that he gave copies to his
marketing staff and everyone who works for him, and is having them not just learn
how BRAIN GLUE works, but apply these tools in the
marketing and promotions they do for him.

That’s how powerful BRAIN GLUE is. That even billion-dollar-sellers like Jack are now using it.

<<< Watch this video


Jack Canfield, co-author of the BILLION DOLLAR Chicken Soup for the Soul® series and author of Success Principles - loves this book!

Note: BRAIN GLUE is a finalist as The Best Business Book of the Year

by Publishers Weekly because it's blowing people's minds.

How About Creating Blockbuster Slogans?

Yup! BRAIN GLUE does this, too.

It’s one of the most powerful slogan creators, helping you create power-slogans like these…

  • It takes a licking and keeps on ticking

  • Plop Plop Fizz Fizz… oh what a relief it is

  • Finger lickin’ good

  • Red Bull gives you wings

  • Nothing runs like a Deere

  • It takes a tough man to make a tender chicken

Or how about these...

  • Only when the tide goes out do you discover who’s been swimming naked.

  • I’d rather have a bottle in front of me than a frontal lobotomy.

  • Smells like teen spirit.

  • If the glove doesn’t fit, you have to acquit.

There are no other books or training videos that show the fourteen brain triggers and how to use them. That’s why the book and training program have become so popular!

Want to learn how you can create hot names and pitches like these for your own ideas and products… using the same techniques that have turned thousands of simple products and businesses into blockbusters?

Welcome to BRAIN GLUE.

Get the complete training program, updated and designed to simplify
how you apply BRAIN GLUE to your own ideas and products.

You get:

– 19 Short Videos

- a PDF Copy of the BRAIN GLUE book

- the BRAIN GLUE book Action Guide

These simplify your ability to come up with
BRAIN GLUE names, slogans, and power-pitches.

Regularly - $199.00

Now... Only $47

But you need to act now, before it returns to the full-training program price.


I believe this will change your life and simplify how you influence, persuade and sell your ideas and products. If you don’t find this BRAIN GLUE training program to be one of the most important marketing programs you have ever experienced, let me know within 30 days and I will give you a full refund. That’s how powerful I believe you will find this.

What Readers And Reviewers Are Saying About

“If you’re trying to impress or sell anyone and you don’t know how to use BRAIN GLUE, you may have a massive disadvantage, and you probably don’t even realize it.”

--Jack Canfield, who sold more than FIVE-HUNDRED-MILLION Chicken Soup for the Soul® books, and more than 60 other bestsellers, including the blockbuster, Success Principles.

“One of the most important marketing books I have ever experienced.”

--Mike Scotto, Former Division Director of Marketing, JCPenney, SCORE National Advisory Council


“A must-read for anyone who wants their message to be unforgettable… packed with strategies for taking sales to the next level."

--Critic's Report – The BookLife Prize


“I highly recommend BRAIN GLUE to anyone who wants to increase their product or service’s visibility and make more sales. I'm applying some of what I learned to my own marketing efforts.”

--Reviewer Joe Wisinski for Readers’ Favorite 5-STAR Awards


"Strategy-packed… showcasing how making something "stick" in a potential buyer’s memory greatly increases the likelihood of creating an actual buyer.”

--BookLife for Publishers Weekly


Do Not Go Through This Without A Highlighter Handy!

“I was not prepared for how many real-life scenarios this book had.

Excellent read! Cannot recommend this book highly enough.”

--Mandy Westover

BRAIN GLUE - Gets Your Message to Stick

“BRAIN GLUE gives you the easy button for creating marketing messages that stick in your prospects' mind and gets them to buy.””

--Bill Brelsford

Essential... Even For Experienced Marketers

“I was only a couple of pages in, and I already have a TON of new ideas to market my business and new service offering.

I highly recommend you buy this book, even if you’ve been in marketing for years (as I have been!)”

--Dr. Sandi Eveleth

Textbook On Being "Persuasive"

“This should be a textbook required for all marketing classes.

It’s making me rethink how I sell, so I’m more persuasive. Definitely interesting.”

--Amazon 5-Star Reader

You Had Me at Half-Assed (Refers to Book's Previous Title)

“James has found a way to take what we know about old school marketing, and actually communicates WHY it works, and how to apply it to today’s markets, in a way that is both informative and entertaining!

I will be making this required reading for All my Mentoring clients.””

--Stephanie E

Excellent - Explains Why Certain Brands Explode

“Ever wondered why some brands suddenly explode? Wonder no more! This book contains some mind-blowing strategies that you can use in your everyday marketing which will definitely help your business stand out from the crowd. Up to date and well-researched with plenty of information you can implement today.”

--Amazon 5-Star Reader


A Must-Buy

Having an MBA and working in corporate for a long time, including in advertising and sales, I have read a lot of books about business, communication, sales, writing, and influence.

This book has ideas I have not seen before, and they’re brilliant.

Books on these topics can be quite dry, but this is a radiant exception. It was hard for me to put it down because the storytelling and the narration are so compelling.

If you apply even 10% of the suggestions and evidence-based wisdom contained in this book, you will see a radical difference in the way you show up in business and in any area of your life in which you are looking to be noticed and influential.

Don’t sleep on this—this book is likely to be on “top business book” lists for years to come.”

--Jayme C

The Most Persuasive Book Ever

“BRAIN GLUE has the power to change my business, my attitude, my productiveness, and ultimately, my life.

I’m in the process of preparing a TV show to pitch, so I feel completely blessed to have come across this book at the perfect time. The author touches on how these principles are also applied to the entertainment industry, including pitching a television project!

The power of persuasion can work in every aspect of your life. Once this is mastered, the things we can manifest and accomplish are as abundant as the drops of water on the shores of the beautiful Pacific Ocean. ;-) (I’m learning !)

8 thumbs up from [everyone in] my household!!!”


I'm A Fan

"As a new entrepreneur starting to launch my medical spa, this book had me rethinking my whole marketing process, from renaming my products to changing my slogan.

YES!!! It was that powerful.

Bond described 14 persuasion triggers that will ignite your clients “buying brain” in ways you didn’t know existed.

The author used his marketing background to simplify the subject, and without a doubt, grabbed the reader’s attention. It was captivating, interesting, educational, and career-changing to say the least. Well done!!!”


Welcome to BRAIN GLUE.

Get the complete training program, updated and designed to simplify

how you apply BRAIN GLUE to your own ideas and products.

Includes – 19 Short Videos, a PDF Copy of the BRAIN GLUE book, and the Action Guide that simplifies your ability to come up with BRAIN GLUE names, slogans, and power-pitches.

Regularly - $199.00

Now... Only $47